This article from last year on the Bloomberg Business site and, basically, reinforces everything I've written about. Lots of New Comic Chique Geeks are being ripped off -especially on Ebay and internet comic stores. "This Avengers comic is hot! It'll be worth thousands if not hundreds!"
Barry
T. Smith, 44, spent most of his life collecting comic books. And he
always considered them an investment. “These books would someday be
college tuition, or a house down payment,” Smith remembers thinking. “I
would lay them all out in my parents’ living room, sorting them,
cataloging them, writing down entries on graph paper while
cross-referencing them against the
Overstreet Price Guide.”
After
college he landed a tech job in Silicon Valley but held on to all 1,200
of his comics, including several hundred early issues of
Marvel’s (DIS) X-Men,
which his research suggested had grown in value every year. The comics
sat in a storage unit, boarded and bagged, for close to two decades.
When Smith found himself unemployed and in need of money to support his
wife and two daughters, he decided the time was right to cash in on his
investment.
The entire collection sold for about $500. “I’m not too proud to admit, I cried a bit,” Smith says.
He’s not the only would-be investor who’s discovered in recent
years that his comic collection isn’t worth nearly as much as he’d
hoped. Kevin J. Maroney, 47, of Yonkers, N.Y., decided to sell 10,000
comics, roughly a third of his collection, on consignment with various
comic book stores in Manhattan. Thus far, fewer than 300 have sold for a
total of about $800. He’s not surprised by the lack of interest. “A lot
of people my age, who grew up collecting comics, are trying to sell
their collections now,” says Maroney, who works in IT support for Piper
Jaffray. “But there just aren’t any buyers anymore.”
Frank Santoro, a columnist for the
Comics Journal
and an avid collector himself, has noticed the same trend. “More and
more of these types of collections are showing up for sale,” he says.
“And they’re becoming more and more devalued. The prices are dropping.”
He recently had to break the bad news to a friend’s uncle, who was
convinced his comic collection—about 3,000 books—was worth at least
$23,000. “I told him it was probably more like $500,” Santoro says. “And
a comic book store would probably only offer him $200.”
Stories
like these are a stark contrast to what’s typically reported. To go by
media accounts, 2013 has been a huge year for the vintage comic market. A
Minnesota man found a copy of
Action Comics No. 1—the first appearance of Superman, published in 1938—in a wall of his house
and sold it for $175,000 in June.
Three decades ago a different copy of the same comic sold for about
$5,000, a record at the time. In August, meanwhile, Heritage Auctions
hosted a comic-oriented event in Dallas where a highly-graded copy of
the 1940 comic
Batman No. 1
sold for a staggering $567,625. A
recent piece on the
Wall Street Journal’s
MarketWatch website was especially enthusiastic about comics as an
investment strategy, calling them “more predictable than stocks” and
“recession-proof.” Old comics, the author suggested, could even save
your home from foreclosure.
Outlandish claims and tales of amazing windfalls elicit only groans from Rob Salkowitz, a business analyst and author of
Comic-Con and the Business of Pop Culture.
He also happens to be, in his own words, “a guy in his 40s with a
basement full of old comics.” He warns that too many people have been
deluded into thinking they are sitting on a comic book gold mine.
“There
are two markets for comic books,” Salkowitz says. “There’s the market
for gold-plated issues with megawatt cultural significance, which sell
for hundreds of thousands and sometimes millions of dollars. But that’s a
very, very, very limited market. If a Saudi sheik decides he needs
Action Comics
No. 1, there are only a few people out there who have a copy.” And then
there’s the other market, where most comics change hands for pennies
and nobody is getting rich or even breaking even. “The entire
back-issues market is essentially a Ponzi scheme,” Salkowitz says. “It’s
been managed and run that way for 35 years.”
Bill Boichel, the
owner of Pittsburgh’s Copacetic Comics, argues that transactions
involving high-profile vintage comics happen in an entirely separate
market. “Ultra-high-grade books sell for as much or more than ever to
doctors, lawyers, brokers, and bankers,” he says. Comics like
The Amazing Spider-Man No. 1—an Ohio man recently
auctioned a copy for $7,900
to help pay for his daughter’s wedding—are considered a “blue chip
stock of high liquidity, in that there is always a ready buyer for it.”
Doctors: Matt Smith, Peter Capaldi
Doctors: Matt Smith
Doctors: Christopher Eccleston, David Tennant
