No names because...well, because.
I was asked today what exactly happened in 1998 (it was 1997, 1998 or 1999!) when a certain Marvel Comics executive was visiting the UK and very unexpectedly met him ay a mutual acquaintances in London. Well, I had been to Marvel UK and Egmont and the acquaintance introduced me to the Marvel person.
We were talking and I mentioned the fact that Marvel titles (I was buying 97% of them at the time) had nose dived in quality after Jim Shooter left (I mention this as people have said that it was Jim I met; it was not) and the exec started quoting dropping sales figures like a human calculator; what sales were during Shooter's time and what they were now. So I asked the simple question as a Marvel fan: why not bring back Shooter? It was a rather uncomfortable question apparently. I was told that, honestly, people working for Marvel and who did not actually like a person doing their job to get comics out on time and maintain continuity had conspired to get rid of him. "It was week management. They let work for hire people pressure them and when they folded they realised it was a bad decision. It went from great selling titles to crap. The way Shooter was treated was disgusting but it was too late. The rats who went after Shooter also jumped ship."
Sadly, the demise of comics in the US as well as the UK can be seen from the point where fan boys started getting jobs in comics and those who knew their work and had helped sell comics for decades were pushed aside. If you know your comics history you know the people and despite producing some great comics they should never have become the people who were put in charge.
I think the Marvel man demonstrated how things went quite well. He raised his hand and moved it in a straight line "This is under Shooter" he said. He then suddenly dropped his hand. "That was the week after Shooter left!"


























