And there is the punch to the jaw of UK comic retailers.
Looking at this week's UK comic pull videos as well as blog reviews it seems that the new prices have hit quickly.
On average it seems long term comic fans are now only purchasing between 6-8 (at the most) titles. They have cancelled all their other books because it is now too expensive and Marvel and DC are "not really producing much that good". From the reviews it seems 1 or 2 Marvel titles and maybe 2 DC titles and the rest are Image or IDW.
Some have cancelled Wonder Woman stating that they were interested in seeing what her "true origin" would be revealed as but "So far, the book doesn't seem to be getting anywhere. It seems to be retreading over things it already covered". No one will explain to me just WTF is going on with Wonder Woman so...meh.
If we take it that the eight I watch/read are cutting back to just 7-8 comics, and their friends are cutting back more in certain cases, that's a lot of cash comic shops in their specific areas are losing. Some say their "comic guys" are being nonchalant and have adopted the "They'll all be back to buying the same number of books in a month!" stance.
Dumb is dumb.
Sadly, I don't get enough feedback from individual comic buyers to see what the real picture might be but if die hard fans are even thinking of dumping the 1-2 Marvel/DC comics that is not good. And, yes, remember all those posts of mine (and pre-"Brexit") stating that comics were going to kill shops off as well as themselves?
If anything I had hoped that on this one I was wrong (comic shop owners are their own worse enemies) and people keep pointing to the, uh, "burgeoning Small Press comics" (which many of them ridiculed and ridiculed me for supporting for almost 40 years but now it suits their arguments).
Well, wake up because 95% (more like 97%) of Small Pressers do not read comics. They have no idea who is who in comics, that the movies like The Avengers or even Watchmen are based on comics. They have no idea who Stan Lee, Jack Kirby, Steve Ditko or even Gene Colan are. The people who buy their zines or books are usually a group of friends or associates who do not give a crap about US comics or --sorry, I almost wrote "British comics"!
They are NOT going to sweep in and save comic shops and boost the dead UK industry. Comic shops will not stock Small Press comics so why would they go into one?
Wertham and others failed. But comic companies like Marvel and DC really do appear to be unable to stop stabbing themselves to death.